What are landing pages?

Question

Can anyone please tell me what exactly the landing pages are?

I tried searching google for landing pages but didn't understand much about them.

Landing pages are those pages where all the information, testimonial, price, product display...etc are on one BIG lengthy page... are they called landing pages?

Answer 1

Landing pages could be any page of a site. Take this forum as an example. The home page is the forum landing page. Then there general talk landing page which shows the general talk threads. And others..

Why this is important? Because these pages generally link out other internal pages which is important as of SEO.

Amit probably could have explained the SEO impact of this better.