MediaTraffic keyword question - broad, phrase and exact possible?

Question

I'm just wondering if I can use quotes and brackets for keywords I use with MediaTraffic, like I do in AdWords...

Or do I just have to enter a keyword like "auto insurance" without quotes in the target field?

Can't find anything on their site about this..

Answer 1

But the main problem with Media Traffic is "Target Affecting Keywords". Suppose you are bidding on 'auto insurance' but the keyword 'auto' may affect your target. So, you need to high bid on the keyword 'auto' also. Just check your 'Target Outbid Report' and you can know more...